How to Replace Google Ads in Gmail with a Social
Widget
Article by Marc Liron - Microsoft MVP (Windows Desktop Experience)
This handy little plug-in, being called a Social Widget by the
creators, is currently only available for the FireFox and Chrome
browsers, but an Internet Explorer version is on the way soon.
The Rapportive Gmail Plug-in in
Action
This image below shows the Rapportive plug-in replacing the normal Google Ads in
Gmail...

As you can see in the image above, the "Google Ads" are now not
showing. Instead you can see the details of the email sender - Chris Lang.
This gives me an easy and instant access to information about him
online.
I can even see his most recent Twitter posts, right within Gmail!
So where does this information come from?
Well the Rapportive plug-in is using the Social Database from
Rapleaf:
http://www.rapleaf.com
Rapleaf's information is collected from a variety of social networks
(FaceBook, Twitter, LinkedIn etc)
and other sites that publicly display YOUR information to anyone.
The information from each individual source can be seen by anyone
online. Because
these sites may not all contain the same information, Rapleaf
determines the most likely correct value.
So, if you are ready to install this social plug-in for Gmail. Head
on over to:
http://rapportive.com/install
When you visit the URL, the page will automatically have detected
the browser you are using and offered you the relevant plug-in to
install.
After installation and rebooting the browser, logging into your
Google Gmail account will invoke the plug-in.
(You will be asked to login to the Rapportive system so they can
fetch the social data on your senders email address, this is only
required once per Gmail login.)
One more point to mention. You will need to give permission to
Google to allow Rapportive to gain access to your Google account
(see image below.)

